Mister Effortless

posted on April 13th, 2018 by LISOF

What does it take, to be Mister Effortless? We have composed 5 easy steps to being the ultimate Mister Effortless- He woke up like this!

                                                                                               Photo Sourced: Fashion Newby.com   

 

Have you ever wondered “How does he do it?” (Yes guys think about this too) Or, “How does he just look like he has it all together?” Wonder no more, LISOF has the perfect answer for you on how to become Mister Effortless…

 

TIP1: He woke up like this…

Photo Sourced: Trendy Men’s Hairstyles

To get that perfect ‘bed hair’ look, without actually having bed hair.

Take a small amount of hair wax and rub it in between the palms of your hands. Next, brush through your hair using your fingers- for a more ‘subtle’ look, follow the hair’s natural direction, for a more ‘ messy’  look, just rub fingers through your hair in any direction.

 

TIP 2:Relaxed business

 

 

 

 

 

 

 

 

Photo Sourced: HQ.com

The perfect way to get that ‘effortless business’ look, is to neatly roll up long sleeve shirts or cardigans just below the elbow. If you are wearing only a button up shirt- make sure to tuck it in and wear a belt- This will totally take you from business dud, to business hunk!

 

 

TIP 3: Scented to perfection!

 

 

 

 

 

Photo sourced from: Askmen.com

This is an obvious but necessary step when trying to achieve the ‘Mister effortless’ look. Using a cologne before going out or to your work place, lets others around you know that you care about your personal hygiene. It is always a good idea to smell great! Research shows that social engagement is usually optimized when the opposite person likes your scent.

 

 

TIP 4:Keep it clean

 

 

 

 

 

 

 

 

Photo sourced: Trendy Men’s Hairstyles

A clean shave always says that you care about your appearance, which is satisfying for those who you engage with because it shows that you look after yourself. However, we know that sometimes the ‘baby face’ after that monthly shave just does not do it for you… If you have a beard, keep it neat and trimmed, this will also give others the perception that you are well groomed and ready to take on the day!

 

TIP 5: Play with styles

 

 

 

 

 

 

 

 

Photo sourced from:Thethread.com

Sometimes we tend to be a bit nervous when incorporating different styles into the outfit of the day. We are here to tell you, that it’s okay!

Playing with different styles often results in a master piece outfit. A smart casual outfit paired with sneakers, is the perfect effortless look…

 

 

 

 

After following these 5 easy tips, you are ready to try out your new look as

Mister Effortless

 

Why You Should be Thinking of LISOF to Get Your Fashion Career Started

posted on February 2nd, 2018 by Kira Gimpel

What are you going to do next year? If you’re a matriculant, this has to be the most-asked question in the world. Enough already. Can someone just give you one thing to study now that will give you a hundred options later on? Done. That one thing is fashion. #truestory.

via GIPHY

Here’s the deal. Fashion is not only coming up with drop-dead-gorgeous designs. There’s a whole industry (valued at US$1.5 trillion!) that includes much more than just the top designers and fashion houses. So even if you can’t draw a dress for a stick figure, your options in the fashion industry are many and varied. Let’s look at the media for instance. Fashion magazines – whether hard copy or online – need editors, journalists, photographers and graphic designers. There are also the bloggers, vloggers and the trendsetters, as well as the television and video crews. Then there’s retail. Someone has to plan which lines a store buys, based on someone else’s trend forecasts. Yet another person has to bring the clothes to life in store with great styling and merchandising magic.

Imagine the fashion houses themselves. How do the designers know what to design? Trend forecasters have to look into the future and decide what consumers will want to wear next season – the colours, styles, fabrics, accessories, and so on. Then the designers do their thing. But a great design means nothing if it can’t be made. Enter the pattern engineers who take a design and turn it into instructions the production side of the business can implement.

All this, and we haven’t even mentioned fashion marketing, public relations and brand management yet.

All of these avenues become available to you with a LISOF qualification. Apart from top quality design and creative courses, LISOF is the only institution in South Africa to offer Africa’s first BCom Fashion degree. We also have an honours degree in fashion – a qualification that really sets you up to be a fashion high-flyer especially with its work-integrated learning approach.

And yes, you can afford to study through LISOF. Their fees are highly competitive, and we have payment plans that will suit your pocket.

Don’t miss the opportunity to make #fashiondreams come true.

Email info@lisof.co.za for more, or call us on 011 326 1698.

Sanlam Handmade Contemporary Fair: Creative Mornings, Johannesburg

posted on October 18th, 2017 by LISOF

“The way of a pioneer is…” – “to invent” and “to create”

I left my crisp white sticker blank… I didn’t want to define the word for what it is, that only limits its meaning.

I wanted to explore the word and see what it means to me. I mean it’s 2017, it is rare to discover something utterly new. We tend to take what is already known and manipulate it into what we need from it.

We suck up inspiration like Dementors. Though they (dementors) fear the light we create our own patronus-

And that is what a pioneer means to me, to be an inspiration-sucking dementor that creates patronuses in all shapes and sizes deriving on the positive force. 

We sat down for the  THE TALK, not the awkward birds and bees one. On the contrary, this talk was far more enlightening.

 Tapiwa Matsinde whom I now adore, spoke about shining light on Africa as a continent and showing how different our cultures and traditions are. Though we are all Africans we are not one massive tribe with one history. She also spoke about how challenging it is to write about designers who don’t want to identify as ‘African designers’ because of the limitations and how the rest of the world will automatically place them in a box to what they stereo-typically expect to come from Africa. I related to this because as a future designer I have to ask myself; HOW DO YOU WANT THE WORLD TO PERCEIVE YOU? WHAT DO YOU WANT TO GENERATE IN THEM WHEN YOUR LIGHTS ARE ON?

Katherine-Mary Pichulik sparked a new credo onto me, her productivity method. She spoke about how she would find something and with that she will research any and every possible history of that something (from mythical beliefs to all types of connotations) and from that she will interpret a new tangible modish art. Her process consists of deconstructing and reconstructing in all forms until she has the best design. That is when the thought dawned on me, sometimes you have to do something a million times over (cough cough CRD) before you get it right.

The third guest speaker,  Moran Carl Munyuthe said that art and what you create is literature, that “your work becomes poetic”. That is something I’d love everyone to aspire towards. To create something that will live in the yonder of our existence. As Shakespeare wonderfully concluded in his Sonnet 18 “So long as men can breathe or eyes can see, So long lives this and this gives life to thee”.

 

At the end of THE TALK, we enjoyed the rest of the market with amazing designers which ranged from shoes to clothes to bags to jewelry to unicorns and the most cutest stuffed animals ever! AND THE FOOD WAS AMAZING!

 

written by: Monaisha Le Fleur

Human of LISOF: Drew Henry now working at Celine

posted on September 8th, 2017 by LISOF

Drew Henry graduated from LISOF in 2007 and went off to the prestigious Central Saint Martins in London where he completed his BA Honours in Fashion Design and Marketing, First in his Class in 2012. He then went on to achieve his Masters in Womenswear in 2014. He is now a Junior Designer for Celine (RTW: ready-to-wear). Drew is what we affectionately call a “Human of LISOF”. As with all LISOF Alumni who have been on campus throughout the LISOF’s 24 years, we are immensely proud to know that they are working in the industry both locally and as Drew, abroad.

Here is a look at Drew Henry’s 2012 collection:

 

“Geometric patches of brightly dyed African springbok skins on crisp white suits and pleated white cotton dresses. “It’s a mix of workwear, menswear, and traditional beadwork and patchwork inspired by the work of photographer David Goldblatt,” says Henry.

On his springbok-skin drama:

“When we were working on this collection, the menswear shows were going on and Raf Simons had used the same color springbok skin as I wanted to use! I thought it was going to ruin everything but it ended up being fine.” – Drew Henry

To start your career in fashion and retails at LISOF >>> CLICK HERE!

For more on HUMANS OF LISOF click HERE!

Images from: http://nikkimakeup.com/portfolio_page/drew-henry-lookbook/

Excerpt from: https://www.thecut.com/2012/08/meet-tomorrows-fashion-stars/slideshow/2012/08/21/csm_grads_/22-csm-3/

MBFWJ17

posted on August 28th, 2017 by LISOF

On Thursday, 17 August 2017, the super-charged preparations for Mercedes Benz Fashion Week, JHB, were well underway… and can we (the people of Joburg) just mention how excited we are to have it back on our urban-doorstep! We (the Lisofians on duty) made sure that our batteries were fully charged, Oh! and we took the expected effort of dressing-up to impress the photographers. Since we are still in the spirit of women’s month, I had my girls Samu, Brittney and Anel, this time around, assisting me on covering some juicy fashion jubilations. Readers… are you ready to strut down with us through the Mall of Africa and be a part of yet another Fashion Week in Johannesburg?

 

DAY 1

We arrived very early on this day to get our media tags and to prepare for the unexpected. We were only set to watch the Spero Villioti show for the night – the show’s concept was quite similar to the Marc Jacobs Spring 2017 collection, with the models in colourful faux dreadlocks. The AFI Experience was filled with enthusiasm and excitement since everybody was interested to see how this new concept/collaboration was going to be executed. La Familia, Innani and Swanker Republic “tornadoed” this evening to greater heights through their gusty collections. Performers , Frank Casino and Nadia Nakai graced the stage to entertain the crowds all the while Samu got a clean cut from Legends Barber Shop, all the way from Eldorado Park, South of Johannesburg.

I mean, nothing can stop the gale force of fashion week. People came out in numbers, even if it meant for them having to bear the striking cold wind. Mercedes-Benz Fashion Week blew us off guard by bringing along the strongest Cape Town wind as its guest of honour while giving us the lowest winter temperatures for Joburg. You couldn’t tell if people looked hyped with excitement or if they were just shivering out their pants – but none the less, people still came out to slay. Thankfully, we were able to get a hot beverage from Starbucks (fashion week sponsors) to keep our bodies warm for a short period of frozen time. The media lounge also gave us time to warm-up and socialise in-between shows through the catered Boschendal wines, Skyy vodka and decadent finger platters (thank you sponsors).

Day one’s overall experience was hair-raisingly fun and fashion blasted.

 

Day 2

The girls and I were dressed by the ready-to-wear brand Solanga and we made sure that everybody took note of it (and us) through the infamous impromptu photoshoots that are synonymous with fashion week. The first show we watched was the Mall of Africa Show, which included Karen Millen, G-Star Raw, Gerry Weber, Juicy Couture, Hugo Boss, Democratic Republic and Hackett London.

The second show of the night featured Orapeleng Modutle, Adama Paris and Khosi Nkosi. It was my first Modutle show and I am now an official fan of his work. The dresses were beautiful, feminine and whimsical with the spring season being the main ingredient to the overall theme. The runway experience started with white/ crème dresses, then to soft blush pinks and finally to bright pinks framed in a beautiful motion sequence. The Adama Paris show featured beautiful white and orange “little” dresses and dynamic shorts highly appropriate for the anticipated African Summer. Khosi Nkosi never disappoints and her show was once again extremely fun to watch, with her #bossladymindset shining through her colourful work of art as it played on the runway.

As we celebrated the power of creativity over at the AFI Experience, Sakhile, of Sasha collection, amazed the crowd as he entered the show in a mini cab. The crowd got super excited as models stepped out of the cab and started catwalking the ‘IZulu Lami’ collection. The hurried atmosphere and fashion-hungry vibe we experienced from this day left us all hyper excited to wake-up and dress-up for the final day of fashion week.

 

 

Day 3

The last day of fashion week was upon us and the street style welcomed us to the event in a loud voice of colour and print combinations. The star of the day seems to be the skill of mix and matching something gingham with African prints. Even tourists from Belgium had to make sure they captured the trendy gingham style. Everyone was wearing inspiring selections…even us! The lovely tops worn by Lala, Samu and Nondy, were made by our own 2nd Year Fashion Media Lisofian, Dana Oelofse.

Today’s lasting impression began with a large group of dapper, dandy, daddies. There was some serious catwalk excitement for the Quiteria and George S/S 17 collection, Carol’s something on the way smells like teen spirit. The collection’s preview, which featured on their social media platforms, got people so intrigued that they reached a great capacity for this show (go media!).

Just before the Stephanie Morland and Shana Morland show, familiar faces such as, Dr. Smile, Boity Thulo and Adv. Thuli Madonsela, had the crowd on their feet as they walked onto the runway wearing shirts that read “we should all be feminists”. The attendees also received a shirt in celebration of women’s month in an attempt to raise awareness for their cause.

As we end this adventure, it’s important to reflect on what has set this Fashion Week apart from its predecessors. Here is our list: The brutal unfashionable wind, cups of liquid-love coffee, plenty of smiles and an introduction to a youth-fashion cultural experience. There were sensational shows from both the AFI Experience and the actual Mercedes-Benz Fashion Shows. The AFI Experience invited us to experience high-street fashion and has left a lasting impression. The entire experience made us aware of who people want to be and how they’d like to dress. We have also learnt that fashion is not always about pleasing other people but rather about being comfortable with yourself and with what you would like to express through clothes.

  

Thanks to all the people who put effort into their outfit selections and for allowing us to throw them some much-deserved compliments. Thanks to those who challenge the traditional way of dress in order to bring us new establishments. Special thanks to Tribeca PR and Trace South Africa for the fashion week experience.

 

Written by: Nondumiso Fatyela (@themarchwolf) and Brittany Paige and Anel Van Vuuren
Photographers: Samu Sibiya, Nhlalala Hlekane, Anel Van Vuuren, Nondumiso Fatyela and Jamaica Skepers
Edited by: Nondumiso Fatyela

 

LISOF x EDGARS UP-CYCLING COLLAB: Reengineered Denim Project

posted on July 27th, 2017 by LISOF

LISOF and Edgars have joined together to up-cycle denim product into new designer garments. 2nd year Design students at LISOF, were given youth brand denim product and briefed to up-cycle, reengineer and consider sustainable fashion practices when creating their one of a kind garment. These pieces will be available to purchase at a selected Edgars store. This project has aimed to shed lights on the sustainability of fashion and the role that LISOF has taken to educate consumers on reengineered fashion. The pieces showcase the design skills of the next generation of designers whilst touching on social issues of sustainability and up-cycling.

The Engineered Denim fashion showcase on the 16th of August will show consumers, media, bloggers and fashion retailers what exciting product will be available for purchase and to create a fun atmosphere around these new fresh faces to the fashion industry. Their amazing technical skills and guidance from Edgars buyers as well as LISOF lecturers, have helped these second year students up-cycle denim products to a one-off must-have fashionable items.

Pre-launch of this project, we invited the public to vote for their favourite denim fashion illustration. During this stage, students were still designing and conceptualizing their vision onto paper. Each week for four weeks we changed the illustrations on the LISOF website and here are the TOP 4 winners:

Week 1 Sarah Mutshipayi

Week 2 Natsai Musasike

Week 3 Kearabetswe Sekati

Week 4 Andrea Figuera

Up-cycling is a world trend that sees many collaborations happening to avoid wastage and to realize the fact that consumers are educating themselves on sustainable lifestyle practices. We have all heard the saying reduce, reuse and recycle – therefore this theory has been applied from old stock inventory into reengineered garments that have the ‘slow-fashion’ appeal and are fashionable again. At the official launch night, two selected students word will be awarded Best Up-cycled Womenswear and Best Up-cycled Menswear.

Click HERE to see more!

These #engineereddenim products will be available at Edgars in Menlyn for the public to purchase end August.

LISOF is registered with the Department of Higher Education as a Private Higher Education Intitution under the Higher Education Act, 1997. Registration Certifcate No. 2002/HE07/02

Tel: 086 11 54763

E: info@lisof.co.za

W: www.lisof.co.za

CREATING INTRAPRENEURS TO BRIDGE THE GAP BETWEEN EMPLOYABILITY AND EMPLOYED

posted on July 17th, 2017 by LISOF

The term intrapreneur was first established by Gifford Pinchot who identified a need for “intra-corporate entrepreneurship”, an environment where the principle of free market entrepreneurship is applied within an organisation so that employees are freeIy allowed to innovate.  It is believed that this type of situation creates responsible people who are able to communicate, relate with others, problem-solve and analyse – all the characteristics that a graduate is expected to have in order to be employable.  Here at LISOF, we recreate this exact type of environment to create intrapreneurs by using the educational concept of work-integrated learning and providing a comprehensive work experience component to our LISOF Honours Programme.

 

The LISOF Honours Programme is a one year full time programme that uses working experience to create intrapreneurs that bridge the gap between the employability of graduates and the employed of the fashion industry.  This bridge is made by understanding the level of skills and personal attributes of each applicant, allocating each applicant to a local South African retailer with whom we have partnered with and then providing each of these applicants with a five month to full year work experience internship at the retailer allocated.  This bridge is fully supported by the theoretical underpinnings of the programme where the learners are educated in the psychology and economic principles behind fashion and the fashion industry.  This bridge is further enhanced by requiring the learners to perform research on a topic that directly impacts the allocated retailer, using the time and experience spent during the work experience internship.

 

LISOF’s 24 years of success is attributable to it developing and delivering curriculum that is progressive, forward thinking and in line with the needs of the South African fashion industry.  This success is a direct result of employing, consulting and collaborating with leaders at the cutting edge of fashion, retail and education. “The combination of both the educational concept of work-integrated learning and the economic principle of intrapreneurship into the LISOF Honours programme is one such example of this type of collaboration, as our commitment is our driver.” – Shana Rosenthal, CEO

 

Written by Claudia da Rocha, Head of Honours at LISOF

Edited by Shana Rosenthal, founder and CEO of LISOF

 

To apply for the LISOF Honours programme, contact us as soon as  can:

Johannesburg: tania@lisof.co.za/ 0113261698

Pretoria: cindy@lisof.co.za / 0123420069

Open Day Joburg 2017

posted on July 11th, 2017 by LISOF

Book your place at OPEN DAY this Saturday at Blairgowrie campus. Join us to discuss careers in fashion, studying at LISOF and speak to lecturers about subjects such as Visual Merchandising, Design, Media, Buying, Computer Design, Business and more. Bring your latest report and you can write the free assessment test, plus there will be a Fashion Show on campus, showcasing student work.

BOOK HERE: www.lisof.co.za/#openday

Contact us for any further details: 086 11 54763

Email: info@lisof.co.za

South African Fashion Week from students’ perspective

posted on May 15th, 2017 by LISOF

SA Fashion Week Spring/Summer 2017

We think it’s safe to say that SA fashion week was not at all what we expected… Honestly, the experience exceeded our expectations by far! What started off as a project we took on to furthermore promote LISOF and learn more about the South African fashion industry; turned into three unforgettable days of fun, laughter and admiration. Something that we both hope we will get the privilege to do again after socialising, networking, learning and most importantly watching in awe the creative prodigies that walked down the runway night after night.

 

Wednesday, 29th March:

Our first day of preparations for fashion week felt like a scene pulled out of a movie. As LISOFIANS, it isn’t surprising to hear that one of us had a class that ended at 5pm (sigh) and conveniently the first show started at 6pm. Giving us a total of 1 hour to leave campus, glam up and arrive early enough to take photos (mind you, none of this happened the way we had hoped). We ended up getting ready in a total of 15 minutes including the car ride because that’s where we did our makeup. After rushing to Hyde Park, every image anticipated about fashion week had disappeared and we just went with the flow. Dressed by Aya Velase and Glitter Betty we fit right in with the crowd and successfully blew LISOFs Instagram  and Snapchat by storm; our question for the night was “What inspired your style for the night?” and the answers were as interesting as the people. The shows for the night were truly moving. We really enjoyed the Lufthansa 1st Class Collections; designers such as AYA VELASE and STITCH AND STEEL showcased impressive collections. Other collections that caught our eyes were RISE OF THE OXX and HEART & HERITAGE which really depicted the essence of contemporary South African fashion.

 

Thursday, 30th March:

Our second day was much easier to prepare for as we had an idea of what to expect. It was a big night for us as not only were we representing LISOF but we were  also representing SUN GODDESS , so we ensured that we had more than enough time to get ready after lectures. That being said it is a lot easier to get ready when your classes don’t end so late lol. We spent our afternoon playing dress up at the SUN GODDESS store in Nelson Mandela Square, Sandton City which was definitely one of our peek moments from this experience, trying on their exquisite “Quintessential African Luxury” designs isn’t something we get to do often. After setting out an equivalent amount of time to get ready, we once again made our way to Hyde Park, however this time our group of good friends and fellow students were also attending, turning it into a treasured night. Walking around in a big group drew a lot of attention on us so many people asked us for pictures and essentially we featured on Marie Claire and Spree’s instagram pages (yay!!). The shows on this night were long but enjoyable. We especially loved the collections by VINTAGE ZIONEST and of course SUN GODDESS. Our question for the night was “Do you think fashion shows are still relevant and why?” and the answers were documented on Lisofs Instagram and Snapchat respectively. We ended off our night with a “mini photo shoot” with SUN GODDESS’s head designer Vanya Mangaliso backstage, the pictures came out so editorial lol.

 

Friday, 31st April:

We were especially excited for Friday night; it was the beginning of menswear night but most importantly Nondy’s 19th Birthday! Essentially our looks for the night were street wear inspired (mixed with a little glam of course). The night was eventful and ended off our experience with a BANG! The shows were inspiring; it was really nice to see how artistic South African menswear designers are and how fresh and exciting menswear has become. We particularly enjoyed a collection by Bayanda Khathini who showcased under SAFW Scouting Menswear in Association with GQ Magazine – his collection was clearly inspired by an authentic South African lifestyle, so much so that his show might as well have been in the middle of the KZN midlands. The only thing that outshined the clothes were the people wearing them, yes, we mean the models. They were truly a sight for sore eyes and we made sure to take photos with the guys that were too hot not to (hehe). We also enjoyed interacting with the crowd during the intervals. Our question for the night was “Would you consider SAFW as a way of analysing trends?” Because this was our last night we made sure that we wanted as much fun as possible and to communicate with everyone we came across. This night’s crowd was definitely the most diverse and we certainly saw the link between fashion shows and trend analysis. After the shows we decided to take a moment and let the event sink in, definitely very 1990s sitting in the parking lot chatting up a storm with our friends haha! This then encouraged us to grab a quick bite to eat at McDs to end off our night and commemorate Nondy’s 19th.

 

Overall, we can say that this experience was a lot of fun. We learned important things, met a lot of relevant people and hopefully made good connections that could help us in the near future. It was also nice to see several LISOF students every night, especially since we surely stressed on how important we felt it was for fashion students to attend such events. It was also great meeting all the LISOF Alumni sitting front row proving their relevance in the industry; it was truly inspiring as that is something that we both hope we could achieve soon. Of course our experience could have never happened if it wasn’t for LISOF; we are really grateful and hope we get to do this again.

See all the images here.

Xxx

Mich & Nondy

 

 

 

 

 

 

 

 

 

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Student Naledi Kau x Levi’s Orange Tab

posted on May 10th, 2017 by LISOF

Naledi Kau is a second year BA Media Lisofian and she had recently entered a Levi’s Orange Tab competition. All she had to do was comment on their competition post and explain ‘What past era influences their current era’ .

The competition was a prize of which included R10 000 worth of clothing from Levis’ new Orange Tab collection and a vinyl record player. As a way of congratulating her, we’ve decided to have a photoshoot with Naledi just to get an insight on what she’s picked out from the new collection and more information on what influences her style as she gives us direction on how to ‘ #liveinlevis with the new Orange Tab collection.

WHAT INSPIRES NALEDI’S STYLE

“70’S AND EARLY 80’S DISCO AND FUNK ERA, WHERE SOUL TRAIN WAS THE IN THANG AND DISCO WAS LIFE. I ALWAYS WANTED TO DRESS LIKE DONNA JACKIE FROM THAT 70’S SHOW, ALWAYS…”

The following looks represent how Naledi manages to keep style the Levi’s Orange Tab range in a manner that’s original, classic and effortless.

LOOK 1

#JEAN2JEAN

Naledi’s flaunts the #jean2jean look which was inspired by the industrial 80’s. She accessorised it with a circular framed pair of glasses, “ozzies” as she would say, and this was done to enhance that industrial 80’s retro feel.

 

LOOK 2

#SCHOOLBOY

Naledi always emphasises how ‘simplicity is key’ when it comes to picking out any of her outfits. We were able to capture how she is able to turn heads with a simple #schoolboy inspired look.

 

LOOK 3

#STREETSASSY

This last ensemble is a combo of what Naledi calls an “occasional pop of sass”. She justifies the sassiness by adding a red pair of heels which really complimented the orange Levis top exceptionally well.

Student Collaboration:

Photographer: Reabetswe Letsoalo

Model: Naledi Kau

Written by: Nondumiso Fatyela

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