BA Honours in Fashion: Putting 3 years of undergraduate knowledge accumulation into practice

posted on August 1st, 2018 by Lissa Leandro Correa Mendes

LISOF facilitated a meet and greet between 3rd year students and industry. The two minute interviews were inspired by speed-dating, to help break the ice and ignite a conversation for future communication. Students were able to chat to industry role players (hosts) from various fields such as fashion retail, design and media. 

“Not only was it a wonderful event but such a wonderful opportunity for us to meet the future fashion trendsetters. Very few (if any) educational institutes offer their students a unique opportunity to meet with future employers and I think what you have done for your students is really remarkable.” – Kylee Robertson, Commercial Manager, Media24 Lifestyle

The LISOF BA Honours in Fashion is a Post-graduate learning programme that will provide intensive and focused specialisation in Fashion. The course has been developed by leaders in fashion and retail with a view to giving you the most progressive and relevant education in the business. The focus of this programme is applied research (i.e. research in action) in order to solve real ‘problems’ that exist in the field (work integrated learning) If you are considering a strictly academic piece of research you will be allowed to pursue this avenue as well. Alongside building research capacity, this programme deepens a theoretical and practical understanding of your specialisation choice in Fashion. Work-Integrated learning is of utmost importance to this course therefore you will be exposed to retail partners to work a period of time with, to learn in the field knowledge. Selected students will receive a stipend while they intern at various fashion industry companies.

“An evening well spent at the LISOF Networking event. We were so impressed with the display of talent, passion and overall academic excellence of the students we engaged with. We are delighted to be partnering with an institution that mirrors our vigour an absolute enthusiasm in changing the face of fashion retail South Africa.” – Aisha Nakidien, Recruitment Consultant – Talent Acquisition at The Foschini Group

 Why the LISOF BA Honours in Fashion?
  • Deepens learner’s expertise in the discipline of fashion
  • Creates depth of learning
  • Creates a knowledge focus for the purpose of specialisation
  • Creation of new knowledge
  • Specialisation enhances the graduatedness of the learner and hence employability
  • High level theoretical engagement and intellectual independence
  • Focuses on complex problem solving abilities
  • Critical reflection of theory and practice
  • Facilitates knowledge transfer within the workplace
  • Knowledge transfer within and across disciplines
  • Higher order engagement
  • Critical and analytical abilities

Scroll down for more images

Fashion Business Studies

  • Critically evaluate retail practice
  • Researching real-world business constructs for the purpose of theory application
  • Opportunities to complete comparative analyses with business processes in other industries
  • Marketing and branding
  • Business models
  • Supply chain processes and relationships
  • Economic competitiveness
  • Product development practices
  • Reverse marketing
  • “Fitness for purpose”

Fashion Cultural Studies

  • An in-depth focus on the culturalisation of fashion at a philosophical level
  • The production of the own voice
  • Psychoanalysis of fashion
  • Perception and opinion
  • Marketing, culture and philosophy

Research Methodology

  • Fundamentals and principles of research
  • Research methods
  • Primary and secondary research
  • Qualitative versus quantitative analysis
  • Action research
  • Grounded in the world-of-work
  • Proposal presentation

Research Dissertation

  • Grounded in the institution where the student is placed
  • 2 elements to be considered:
    • What excites and interests the student
    • What adds value for the host institution
  • Research will focus on ethical practices with a focus on global trends that will add value to the host institution (practice)
  • Opportunity to engage with hosts and the process of knowledge transfer
  • “Putting 3 years of undergraduate knowledge accumulation into practice”

Here are some examples of 2018 topics for research by BA Honours students:

  • The psychological effect of costume in film on the viewer and what the process entails as a costume designer to achieve a possible response on a psychological level within the viewer.
  • Researching the modernisation of costumes within films and how fashion within period films are being conceptualised and therefore re-incorporated into current fashion trends. The reason being is to better understand the film industry as well as costume design for this is an interest of mine.
  • Fashion campaigns and the influence on South African consumerism
  • To examine the relationship between culture and buying of clothes.

CEO Shana Rosenthal with LISOF Alumna, Shayna Goncalves who was a the guest speaker at the BA Honours in Fashion meet and greet

Shana and several 3rd years

Academic Head, Ashleigh Cohen with Shana

Fashion Show Producer, Jan Malan with LISOF Alumna, Caileigh-Jayne Davis

LISOF lecturers always learning

posted on July 5th, 2018 by LISOF
“Staff are engaging with the concept of teaching and learning and sharing methods to enable them to think out the box. The concept of being able to extend ourselves and be constantly up skilled by our academic head and assistant head. Encouraged to share and enjoy in developing ways to improve the experience for the learners is what makes us special.” – CEO, Shana Rosenthal

LISOF lecturers participated in an academic conference during the first week of the June Holiday with the main objective fixated on Teaching and Learning practices that promote student engagement. Lecturers were grouped into teams and developed creative and engaging alternative approaches to lesson presentations and methods of delivery to advance student experiences within a learning environment.

 

The academic faculty engaged with concepts surrounding teaching millennials, valuable learning experiences, authentic assessment practices and lecture room management.  It was an exciting and interactive day driven by the enthusiastic spirit of the LISOF academic faculty that reminded us of the caliber of lecturers at the heart of LISOF. The willingness to challenge themselves within the academic context further demonstrated that an even greater quality and experiential education is on the horizon.

By Maryne Steenkamp

Assistant Academic Head

Fashion design graduate spotlight: Shanae Van Loggerenberg

posted on June 26th, 2018 by Lissa Leandro Correa Mendes

We shine the spotlight on fashion design graduate: Shanae Van Loggerenberg. This Human of LISOF graduated in 2017 with a BA Degree Fashion in Design. She knew that fashion was for her literally a month before class started and grew through the years to develop her graduate range: ‘Distressed Perfection’. She chose to study fashion at LISOF because it offered her the best academic theory and practical skills she needed to understand everything about fashion. The LISOF end of year fashion show has become a highlight on the calendar of many fashion buyers, media and bloggers, as it showcases the future of fashion from first year and second year collective ranges to the third year individual ranges.

“My inspiration came from things transitioning from perfect to imperfect and how we strive to be perfect, thinking it is beautiful when the truth is that being imperfect is more so. I thought the best way to show this was by making my designs all white and adding fine detailing to show how perfect imperfection can be” – Shanae about what inspired her 3rd year individual range

Shanae is now working on two fashion labels, one being her own; ‘Conform/Reinvent’. This fashion label will communicate how we choose to be the same as others and conform to rules laid out by society even if we do not agree and also how we can have our own voice within those societal confines. The second label she will be working for is an already established company. Watch the video below of a snippet of the beginning process of her graduate range filmed by another Lisofian, Altia du Toit, who is a BA Fashion in Media

“Background of the video: For a Fashion Media assignment I had to pick one of the fashion design students to feature in my video. And who else than Shanae!? I had to conduct my own interview for the designer that allows a viewer more insight of the designer and shed light on the annual LISOF fashion show.” -Altia

Instagram nae_nae_vl OR svl.designs
Twitter @nays_fashion
Facebook Shanae Van Loggerenberg

 

Get your fashion career started!

posted on May 29th, 2018 by Lissa Leandro Correa Mendes

Fashion is not all about drawing sketches and  being famous for mingling with models. Being in the fashion industry has more depth than merely what is featured on fashion TV and magazines. Careers in fashion vary from retail to design to production and styling. The world of fashion is a multi-million dollar industry; just look at what you are wearing right now as you read this. Where were your clothes manufactured? What textiles and trims have been used? Why do you think the items you are wearing are those specific colours? Who sold it to you?  Was it from a mall or on-line store? Why did you buy them? What does it say about you?

Pic: www.elle.com

We can ask so many questions about the clothing that we find in our closets. There is a whole world of people creating, manufacturing, choosing and buying fashion on a daily basis. Studying fashion therefore has many avenues and career pathways.

The BA Degree: Fashion at LISOF offers three electives:

BUYING

Fashion buyers select stock for stores. They manage assortment and quantities. Buyers work closely with the trends and planning departments to ensure that the stock on the floor of the store will sell and make the company a profit. It is important to be able to translate a design in mind into a technical drawing and edit the design for the chosen target market. Buyers travel locally and globally to identify fashion trends, street styles and visual merchandising. It is important for buyers to know what is selling locally and globally so that they can make appropriate buying decisions for their own store

DESIGN

Fashion designers need to have a variety of skills. Whether a designer is working for their own brand or designing for a company, they need to translate their design to people who can manufacture it. Therefore having the tools to draw, create computer aided designs, make patterns and confidently sew up samples is the key to a successful start. Not all designers can afford to hold their own fashion show or offer stock on consignment to stores, therefore fashion design for one’s own label is expensive and requires start-up capital. Upon graduation, it is recommended that the new designer works under a mentor to gain more experience of the industry.

MEDIA

Fashion media is an integral and influential aspect of our lives. Fashion and lifestyle feature frequently on our social media feeds from Facebook to Instagram. These articles and images do not appear from the ether, they are a calculated form of marketing and communication. Media students will therefore need to develop writing and photography skills and will need to have developed a wide variety of communication mechanisms to reach a diverse audience

 

Still in school and see yourself studying fashion upon Matriculation?

Consider learning some new skills in the meantime. This way you can determine where your strengths and weaknesses are and develop yourself accordingly. How about learning to draw, sew or maybe get familiar with Photoshop and Illustrator?. Do your research about fashion history, trends and the future of textiles. Search for paid or unpaid internships. This is an ideal way to decide what aspects of the fashion industry appeal to you and  how you would like to develop your skills. Job shadowing for a week during your school holidays can offer you the opportunity to observe and absorb the daily happenings of the job. You could also enroll for a short course at LISOF which takes place on Saturdays and runs for 3 months. You can choose from: Creative Design/Styling; Pattern Making; Garment Construction (sewing) and Make-Up 01.

LISOF will soon be launching two Higher Certificates in: Fashion Retail and Sustainable Fashion. These accredited qualifications answer the questions about consumer trends, fashion business and how to make fashion sustainable and environmentally friendly. Stay tuned for details on enrollment dates!

Remember fashion might be considered a creative industry, but its big business.

If you find you are stronger at accounts and math than drawing and creative concepts then studying a BCom Degree Fashion is the best of both worlds. Upon graduation you will have the skills to draw up supply chain logistics, marketing plans and financial formulas to make products profitable. Business skills are essential in any arena of life.

Choose the branch of fashion that you are instinctively attracted to and learn more about it from an experiential action. Most fashion retailers and brands are happy to take on an intern during holidays to help out with making tea and coffee or doing admin work and research. Take notes everyday and don’t be afraid to ask questions.

A great start would be to join us for the LISOF Open Days at our campuses. (Click HERE to book your spot) At the Open Days you will listen to talks from industry leaders in a variety of fashion careers as well as be able to take the Free Entrance Test which is a good indicator where your strengths lie.

Careers in Fashion and design: Where to next?

posted on April 25th, 2018 by LISOF

Ever wondered about careers in fashion and design? The world of fashion and design is a beautiful place- from street wear to haut couture; there is a style to suit everyone. However, there are those who do not particularly aspire to create these garments yet still love the glamour of working within the fashion industry. There are ample opportunities in this field; from fashion media to retail and merchandising.

Here are our top 10 career opportunities to consider when studying fashion:

 

 

 

 

 

 

 

 

 

10.Garment Technologist

Have you ever wondered about the construction as well as production of material? A garment technologist knows all about these processes and working on the design and development of material. Garment technologists are responsible for testing different fibers, textiles and yarn in order to produce quality materials.

 

 9.Textile designer

Patterns and prints on material can truly be a focal feature; whether it may be on a carpet or on a pair of pants. Textile designers create these patterns which are knitted, printed or woven into the desired fabric.

 

 

8. Retail Buyer

Retail buyers play an important part in the creation of a new collection. They will often source the correct fabric, garments or accessories for the season to come. This can be done either for a retail store or for a designer. It is an important role to play in the world of fashion and design

 

 

 

 

 

7. Merchandiser

The profitability of a store as well as the sale and promotions of stock are dependent on the merchandizer. This fashion career is one which demands patience, tenacity and commitment. The merchandiser ensures that the store is well stocked with the correct quantity of garments and accessories that will appeal to consumers. Further key responsibilities include precise micromanagement of sales performance to ensure that the store has the correct products at the right time

 

6. Fashion Public Relations

Not your everyday job, is it?

Public relations is the backbone to a successful label and a strong brand image. These people often work closely with the media team; managing the public image of the brand, as well as assisting with media coverage during launches and promotions.

 

 

5. Fashion Writer/ Social Media

The fashion media industry is more than simply blogging.

This sector plays an important part in the world of fashion. Fashion writers often work with public relations to create and produce editorial content which can be displayed on social media, magazines, newspapers or television. They are partially responsible for media coverage and exposure during launches, promotions and even runway fashion shows.

4. Fashion Illustrator

These are people who work closely with the designers, in order to create concept sketches of the designer’s ideas- whether it be for clothing, furniture, accessories or shoes.

Fashion illustrators often produce artwork for promotional advertising – both print and online.

3. Fashion Stylist

In the world of fashion and design, these people are the ‘breath of fresh air’ that brings an artist’s work to life.

Photographers or artists will hire a fashion stylist, to bring their idea for a particular piece to life. The fashion stylist will have to create fashionable looks, that will link with the artist’s vision.

 

2. Personal Stylist

Are you a die-hard fashionista? Do you love fashion and design?Then this is definitely a career to consider! Personal stylists work closely with individuals; providing advice on personal appeal and style.

 

 

1. Fashion Designer

Without a doubt, this one of the industry’s highest profile roles. These the creators who develop the design for fashion collections. From haut couture to sportswear, handbags and accessories, fashion designers create it all.

 

 

So, before you give up on fashion completely, because you may not be able to work a needle and thread, consider these career choices and tap into your inner creator!

Visit our Facebook Page:Facebook.com/LISOFStudentpage 

Still stuck? Take the quiz : 

 

Mister Effortless

posted on April 13th, 2018 by LISOF

What does it take, to be Mister Effortless? We have composed 5 easy steps to being the ultimate Mister Effortless- He woke up like this!

                                                                                               Photo Sourced: Fashion Newby.com   

 

Have you ever wondered “How does he do it?” (Yes guys think about this too) Or, “How does he just look like he has it all together?” Wonder no more, LISOF has the perfect answer for you on how to become Mister Effortless…

 

TIP1: He woke up like this…

Photo Sourced: Trendy Men’s Hairstyles

To get that perfect ‘bed hair’ look, without actually having bed hair.

Take a small amount of hair wax and rub it in between the palms of your hands. Next, brush through your hair using your fingers- for a more ‘subtle’ look, follow the hair’s natural direction, for a more ‘ messy’  look, just rub fingers through your hair in any direction.

 

TIP 2:Relaxed business

 

 

 

 

 

 

 

 

Photo Sourced: HQ.com

The perfect way to get that ‘effortless business’ look, is to neatly roll up long sleeve shirts or cardigans just below the elbow. If you are wearing only a button up shirt- make sure to tuck it in and wear a belt- This will totally take you from business dud, to business hunk!

 

 

TIP 3: Scented to perfection!

 

 

 

 

 

Photo sourced from: Askmen.com

This is an obvious but necessary step when trying to achieve the ‘Mister effortless’ look. Using a cologne before going out or to your work place, lets others around you know that you care about your personal hygiene. It is always a good idea to smell great! Research shows that social engagement is usually optimized when the opposite person likes your scent.

 

 

TIP 4:Keep it clean

 

 

 

 

 

 

 

 

Photo sourced: Trendy Men’s Hairstyles

A clean shave always says that you care about your appearance, which is satisfying for those who you engage with because it shows that you look after yourself. However, we know that sometimes the ‘baby face’ after that monthly shave just does not do it for you… If you have a beard, keep it neat and trimmed, this will also give others the perception that you are well groomed and ready to take on the day!

 

TIP 5: Play with styles

 

 

 

 

 

 

 

 

Photo sourced from:Thethread.com

Sometimes we tend to be a bit nervous when incorporating different styles into the outfit of the day. We are here to tell you, that it’s okay!

Playing with different styles often results in a master piece outfit. A smart casual outfit paired with sneakers, is the perfect effortless look…

 

 

 

 

After following these 5 easy tips, you are ready to try out your new look as

Mister Effortless

 

The SA Fashion Week Autumn/Winter 18 Countdown: Looking at The Last 3 Years

posted on March 26th, 2018 by LISOF

Our countdown to SA Fashion week 2018 Autumn/Winter has begun, and the excitement is REAL! To get into the fashion festivities, let’s take a look back to what the designers of SA Fashion week brought to the runway in the last three years.

‘SA Fashion week is committed to developing excellence and growth in a sector that contributes significantly to the South African economy. We unearth, support, promote and nurture South African fashion talent.” Lucilla Booyzen- Founder of SA Fashion week

 

2015: Feathers, faux fur…Fabulous!

The designers of SA Fashion week 2015 Autumn/Winter collection brought an excellent combination of feathers, faux fur and sheer fabric into their signature looks.

Photo via W24

Left: Black lace corset under a faux fur coat. This look is paired with a feathered head piece, simple black heels and a round clutch. Simple make-up is a must with this bold look. Middle: Black lace over an all-black top and bottom with a feathered head piece. Right: Faux fur over a sheer white ensemble paired with black heels and black hat, accessorized with beady white necklace.

Chunky knits paired with denim definitely became a showstopper, as designers featured these looks on the runway. The chunky scarf added to a denim ensemble, ties the entire winter look together.

Photo via W24

Teal was the colour of choice for 2015 Autumn/Winter. The beautiful colour was often paired with bold prints for a truly feminine winter appearance. Everything about this look captures a designer’s heart. The above the knee skirt paired with blue pumps gives this look a feminine finish.

Photo via W24

2016: Printed Patterns For The Unexpected Silhouette

Geometric patterns, artfully printed; allows for an unexpected and perfect silhouette. The designers of the 2016 SA Fashion week autumn/winter collection gave a whole new twist on fashion. 2015’s emergence of sheer was once more incorporated into the looks that walked the 2016 runway.

SA Fashion Week 2016 Autumn/Winter top designers included House of Olé, Ephymol, Amanda Laird Cherry, Rubicon, Mantsho (Palesa Mokubung) Colleen Eitzen and Clive Rundle. A special was the Gert-Johan Coetzee which was available on to shop on Spree straight off the runway.

Photo via fashionpoliceeng.com

Designers incorporated jewel tones such as green, brown, red and blue, to give the perfect autumn/winter feel. The sheer fabric casts the perfect silhouette.

A geometric inspired print for matching top and bottom pieces became the ultimate ‘cosy’ winter look. Large folded collars and oversized sleeves made an inspiring appearance, especially as paired with the geometric print.

Photo via fashionpoliceeng.com

Adding a pop of colour to the black and white geometric inspired print makes this look come to life!

2017: Untamable Street Style

Last year included a host of young and ambitious designers including Ageo by Arnold Phasa, Danielle Frylinck, I Just Am, Ipikoko, Turner Studio, Kentse Masilo, Liu Liu and Mmusomaxwell. They took to the bold look with strong graphic prints. For Mieke’s collection, they were paired with printed lycra leggings and a simple white headpiece which took the runway by storm.

Photo via elle.co.za

Street style was another inspiration for the 2017 SA Fashion week autumn/winter collection. The streets of South Africa were definitely painted chic!

Photo via elle.co.za

Through the past three years, designers have reimagined the way we see fashion. Each year South African designers push their limits to produce the unimaginable and recreate their meaning of fashion. There is no doubt that South African designers of 2018 SA Fashion Week will raise the bar once more…

Top 5 Best Dressed at The iHeartRadio Music Awards

posted on March 16th, 2018 by LISOF

From bold and metallic, to chic and lace, the stars definitely brought their fire at The iHeartRadio Music Awards, held in Inglewood, California on 11 March 2018. The iHeartRadio Music Awards’ annual event celebrates the biggest names in the business.

Photo via teenvouge.com

Nominees are based on the music heard throughout the year on the iHeartRadio Station. Hosted By Hailey Baldwin and DJ Khaled, this event was definitely a fashionista’s dream.

Photo via teenvouge.com

The stars gave us a taste of bold prints, metallic ensembles, and sheer lace, truly setting the bar high within the world of fashion. Here are LISOF’s top 5 looks off the red carpet.

5 Paris Hilton

Photo via teenvouge.com

The heiress showed her appreciation for the event with her heart cut-out look paired with red pumps. Effortlessly chic!

 4 Hasley & G-Eazy

Photo via teenvouge.com

The couple really brought the boldness with this look. We Are LOVING the metallic blazer over an all-black ensemble. Hasley’s bold print with sleek back top-knot has us stunned!

3 Chantel Jeffries

Photo via teenvouge.com

Chantel is a metallic goddess, pairing this bold look with gorgeous gold strappy high sandals. She topped it off with a soft up-do. The nude make-up ties this look together so elegantly.

2 Madeline Petsch

Photo via teenvouge.com

Petsch definitely made a statement with this plaid ensemble, pairing the look with a velvet purse and heels, giving her our number 2 spot on best dressed.

1 Jenna Dewan-Tatum

Photo via teenvouge.com

The beautiful dancer/actress brought flames with this piece. The tribal inspired pattern on both the jacket and the crop bring a bold statement to this outfit. Jenna paired this look with an interesting bottom and simple black heels. This is definitely our favourite look of the evening!

Can’t wait to see what these celebs will be wearing next…

Fashion Month Recap: Drones, The Queen and A Whole Lot of Pride

posted on March 6th, 2018 by Kira Gimpel

With fashion month coming to a close for it’s Autumn Winter 2018 showcases, it’s a great time to reflect on all that happened.

New York Fashion Week held the usual suspects such as Alexander Wang and his Matrix inspirations of black leather and the very on-trend barely there sunglasses. Tom Ford held a 1980’s revival with high-shine printed leggings and fishnets. But it was Nandi Madida who made sure to put SA fashion on the map with her NYFW debut.

On the other side of the pond, London Fashion Week became even more British as her Royal Highness made a F-row appearance for Richard Quinn. She then awarded designer Quinn with an award, in her name of course. We also bore witness to Christopher Bailey’s final collection for Burberry, a glorious affair celebrating Pride (amongst other things) with bold rainbow stripes and punchy puffer jackets, a whole lot of colour for a usually neutral-focused brand.

Over to Italy, we had dragons and severed heads at Gucci, for another fantastical show. Dolce & Gabbana also focused on slightly disembodied models, as a set of elegant drones carrying the brand’s latest handbags swished down the runway. It was certainly a statement, but left people wondering if models are soon to become redundant. This is what Anna Wintour thought of it all.

Closing off in Paris, we had gothic romance at Elie Saab and a total contrast at Hermes, with a series of bright! brighter! brightest!! looks. Following the footsteps of new Celine director, Heidi Slimane (who announced that in addition to a fragrance and XXX, Celine would now feature a menswear line) Jacquemus hinted at his new menswear collection with a slogan sweater announcing “L’Home Jacquemus”.

MY NEW JOB : JACQUEMUS FOR MEN SEE YOU IN JUNE! 🙏🏽

A post shared by SIMON PORTE JACQUEMUS (@jacquemus) on

Overall, we’ve seen a lot of 80’s inspired elements and XXXX.

Turn Your Higher Certificate Into a Degree: Here’s How

posted on March 5th, 2018 by Kira Gimpel

It’s pretty easy to see how fashion changes lives. From groundbreaking designs which inspire people throughout the world, to fashion aimed at making statements, politically, socially or otherwise. At LISOF, it’s entirely possible you’ve had your life change through the education you’ve received, and the network you’ve built. You’ve also put blood, sweat and tears into designing and creating or studied the various ways that fashion is incorporated into the greater economy. Perhaps you’ve sat up all night thinking of the best way to style an outfit. Alternatively, you may have studied a similar higher certificate at another institution, and now want to attend LISOF. However , you’ve definitely felt that ultimate feeling of reward, as you proudly look at your work and your well-deserved marks.

Now, it’s time to take that hard-earned Higher Certificate even further. Students who complete a Higher Certificate are eligible to articulate into either a Diploma or cognate Bachelor’s degree. This means that your dream of completing a three-year full time qualification in fashion is within your reach.

P.S. We have extended this to include other non-LISOF students who may want to apply as well.

 

Please contact us for all technicalities, terms, conditions and process

The Higher Education Act, 1997 (101) and the Council on Higher Education (CHE) aim to promote lifelong learning within higher education. To this effect, candidates who have completed a higher certificate qualification and do not have prior access to a bachelor’s degree may apply via recognition of prior learning (RPL) for vertical access into a higher qualification. This articulation, especially when into a cognate qualification, will also enable the candidate to accumulate and transfer credits towards the new qualification.

Contact us at JHB; info@lisof.co.za / 011 326 1698 or PTA: cindy@lisof.co.za / 012 747 6400 to find out more.

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